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Nieuwensteeg (Managing Director NVC Netherlands
Michael Nieuwesteeg MSc MEng (1959)
is managing director of NVC Netherlands Packaging Centre. NVC (founded in
1953) is the association of companies addressing the activity of packaging
throughout the supply chain of packaged products. The NVC membership,
projects, information services and education programme stimulate the
continuous improvement of packaging.
Please visit the NVC-website www.nvc.nl for more information.
Michael is a trainer for the NVC Training and Education department on
sustainable innovation in packaging, accessible (inclusive) packaging design
and Web Retail Packaging.
Before joining the NVC (1997) Michael was business unit manager within a
major medical corporation with worldwide responsibility for the development,
manufacturing and sales of intracorporeal medical microsensors in
cardiology, urology and neurology. He worked as a member of scientific staff
in semiconductor research at a large consumer-electronics and healthcare
multinational before that. After graduating in Chemistry (Utrecht
University, with honours) and Chemical Engineering (Twente University) he
was editor-in-chief of a monthly popular-scientific magazine in The
Netherlands for two years (1984-85).
Michael is board member of the World Packaging Organisation (WPO), secretary
of the European Packaging Institutes Consortium (EPIC) and chairman of the
Netherlands Packaging Standardisation Committee. As member of the Convenors
Action Group (CAG) within ISO he was closely involved in the development of
the new world standards on packaging and environment.